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Gambling, Sport Sponsorship and Results from its Partnership
Introduction According to Statista (2025a), the sports gambling market is expected to increase once again this year, showing...
Apr 2911 min read
Fantasy or Reality? The Effect of Playing Fantasy Football and Overall Viewership
Introduction In 2012, ESPN, the leader in worldwide sports coverage, created the “ESPN Fantasy Sports” app to be easily downloaded by...
Nov 22, 20249 min read
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